Our story

TOSS Inc. — Throwables Offering Sustainable Solutions — is a Florida nonprofit corporation founded in Pensacola to reduce the environmental impact of traditional Mardi Gras celebrations. Every parade season, krewes distribute massive quantities of single-use plastic beads and throws, and much of it ends up in landfills and local waterways.

We think the fix shouldn't cost krewes anything, so TOSS Inc. is funded entirely through charitable donations. Every dollar goes toward getting biodegradable throws into the hands of the people already running the parade.

The LSU partnership. We work with Louisiana State University's PlantMe Beads program, which develops biodegradable throw alternatives.

TOSS Inc. supplies these beads to krewes and parade organizations free of charge — making the sustainable choice as easy to grab as the plastic one it replaces.

A Mardi Gras krewe float and cheering crowd on a downtown Pensacola street, decorated in purple and gold

Mardi Gras in downtown Pensacola — the tradition TOSS Inc. is working to keep plastic-free. Photo by Happy Mermaid, via Wikimedia Commons, licensed CC BY 2.0.

Founded by two people who love a good parade

Jones Moore

Co-Founder

Jones co-founded TOSS Inc. to keep Pensacola's Mardi Gras tradition alive without leaving a mountain of plastic behind after every parade.

Elana Millhouse-Smith

Co-Founder

Elana co-founded TOSS Inc. to bring LSU's biodegradable PlantMe Beads to krewes across the Gulf Coast, free of charge.

Mardi Gras throws changing hands in a crowd on a downtown Pensacola parade route

Beads changing hands on a Pensacola parade route. Photo by Happy Mermaid, via Wikimedia Commons, licensed CC BY 2.0.

Questions, donations, or krewe partnerships

Reach out directly — we're a small team and we read every message.